The Origins of Modern Spin

Virtually every government communication in a modern democracy is formulated and evaluated in the context of spin. Based on original, archival research, 'The Origins of Modern Spin' explodes the notion that information management is a recent phenomenon. By 1951, the framework within which subsequent British governments would seek to manage the media - up to and including New Labour after 1997 - had been set. This gripping story is told using government correspondence, contemporary newspapers, films, radio broadcasts, newsreels and previously unpublished private diaries.